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Google allows trademarks in text of US ads

 

Starting June 15, 2009, Google will allow advertisers to use trademarks in the ad text, even if they don't own that trademark or have explicit approval from the trademark owner. But it is necessary that they sell the brand. Comparative advertising will still not be permissible. The change will only apply in the U.S. See  the Google Blog and Outlaw.

 

 

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